How To Create A Broadcast Channel On Instagram?

Jonas_Velborn
Tue, 14 Apr 2026 13:12:07 +0000

Switch to a Creator or Business account, open DMs, tap the compose (pencil) icon → Create broadcast channel, set a name/visibility and tap Create (make sure your app is updated and the feature is available in your region).

You only need at least one follower to start; only the creator can post (followers can react and join polls), and creators typically use channels for exclusive updates, behind‑the‑scenes content, polls/voice notes, early links/drops and driving FOMO via Stories stickers or a bio link.